Wholesome: (Adjective) Conducive to or promoting moral well-being.

In light of him beating the holy hell out of poor Rihanna, Chris Brown is not surprisingly being dropped from all of his product endorsements, including the "Got Milk?" campaign.

"The Milk Mustache campaign is taking the allegations against Chris Brown very seriously," a company rep tells Usmagazine.com. "We are very proud and protective of the image of the Milk Mustache campaign and the responsible message it sends to teens. Mr. Brown's ad was launched last fall and is scheduled to end this week." (Source)

Well, on the upside, in the future, if Olde English 800 ever decides to launch a "Got Foam?" campaign; I bet that they'll be just a little bit less discriminating when it comes to celebrity endorsements. It's just like they say, when one door closes, another opens. Kind of like the door to a Hummer limousine closing and the door to a jail cell opening. I guess those doors are less metaphorical, though.